Montblanc Opens Largest Boutique In Abu Dhabi
Boutique first in region to showcase new façade.
International luxury maison Montblanc has opened its latest boutique in the Middle East, offering customers one of the largest ranges of expertly crafted, highly sought-after men’s and women’s accessories in the UAE. The newly opened Yas Mall, Abu Dhabi boutique has now become the largest in the Emirate and the first to display the brand’s distinctive new black glass exterior.
Located on the ground floor of the Luxury Court and managed by Montblanc’s longstanding partner The Rivoli Group, the 150m² boutique of the signature blend of Montblanc heritage, craftsmanship and innovation that goes beyond its iconic writing instruments to also include the latest collections of exquisite timepieces, fine jewelry for men and women, and artisanal leather goods.
Of interest to enthusiasts and collectors alike, the boutique houses a wide selection of the Maison’s foundational writing instruments, ranging from the sleek new Marc Newson inspired Montblanc M, to the latest in the Writers Collection, the Leo Tolstoy edition. The Samsung compatible e-Starwalker writing instrument and Pix Pen are also available for those not wanting to compensate quality for technology. Montblanc timepieces crafted in the finest Swiss watchmaking traditions further demonstrate the passion for perfection and pioneering spirit inherent in the Montblanc DNA.
Synonymous with the highest standards of craftsmanship and use of the finest materials, the Montblanc boutique will also feature the latest leather collections hand manufactured in the Maison’s very own Pelletteria in Florence, Italy. Each individual piece in the Meisterstück Sfumato Collection is a masterfully crafted, one-of-a-kind, created using a painting technique developed by Leonardo Da Vinci during the Renaissance. Alongside it, the Sartorial Collection combines tradition and contemporary elegance in a range of small and large every day accessories to meet the wide ranging needs of today’s international traveller.
Commenting on the opening, Eric Vergnes, President of Montblanc Middle East, India & Africa said: “We are delighted to be launching the newest and largest Montblanc boutique in the UAE’s capital, and to be doing so with our Rivoli Group partner. Yas Mall offers an exceptional and exclusive retail environment for Montblanc – not only are we able to serve our loyal and discerning Abu Dhabi clientele, but also the strong mix of international tourists visiting the attractions on Yas Island. And because of its excellent location, we know that residents of the other UAE emirates will also enjoy the ease of visiting and shopping at this premium destination.”
Ramesh Prabhakar, CEO of Rivoli Group also commented: “The UAE is fast becoming a global centre for luxury, aided by the growing presence of luxury brands like Montblanc. We are delighted to be opening the maison’s newest boutique in the Middle East, and with the longstanding experience that the Rivoli Group brings to the partnership, we are confident of its success.”
The new Montblanc Yas Mall boutique is on the ground floor of the Luxury Court.
Tel.+971 (0) 2 5650940