To cultivate beauty and total precision, with audacity, for almost one and a half centuries ZENITH has sculpted time, seeking the ultimate perfection. In 1865, under the guidance of Georges Favre-Jacot, one of the most mythical manufacturers of quality watches was born. A 22-year old visionary, he was the first to create the very concept of a watchmaking Manufacture.
One evening, Georges Favre-Jacot completed a movement which he considered almost perfection. He decided then to call his new movement and its manufacture after the word that designates the highest point in the universe, ZENITH. He adopted the star as a symbol, a shining good luck charm, a celestial guide towards a promising destiny.
Today, the manufacture continues to meet its challenge: to combine beauty and mechanical perfection, subtly uniting tradition with modernity. In the heavens, the ZENITH star continues to shine, as if Georges Favre-Jacot, from a panoramic vantage point, continues to look after his heritage, observing the work of his successors.
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