The Job

The purpose of the role is to develop and manage the Digital, Offline Marketing, CRM activities and external stakeholder partnerships for Rivoli Vision.

Job Description

• Working closely with the team lead and the management in developing/designing marketing strategies and implementing marketing campaigns
• Planning and managing the Watch division social media platforms, including community management
• Monitoring and managing the Group social media and web analytics and develop insightful reports for internal teams
• Working closely with the team in developing and executing timely CRM led activations/communications
• Exploring new and creative ways constantly to drive more traffic to the ecommerce sites
• Working closely with the brand, marketing and graphic designing teams to deliver advertising and creative requirements for e-commerce and store promotions/activities
• Managing the brand content on the Eyewear sites, Group site and working with the marketing team to constantly update with latest topics
• Executing ongoing digital health checks for Group’s social media, online mediums and conducting an internal audit for our channels on a quarterly basis
• Assisting in developing brand marketing calendars in line with business/brand plans
• Compiling reports received from social media monitoring tool and providing recommendations to enhance future campaigns
• Staying on top of the latest trends and emergent issues in the industry (business model changes, new tools, products, and features)
• Managing and monitoring influencer marketing initiatives regionally
• Executing any other functional duties as and when required by the team lead

Profile

• MBA/MIB/BSc/BA in Marketing/Digital Marketing or a relevant field
• At least 7-9 years of relevant marketing experience
• Certified in Digital Marketing, SEO & CRM courses
• Expertise with SEO and analytical tools for marketers, such as Google Analytics, Google Trends, SEMrush etc.
• Strong understanding of CRM best practices
• Very current and updated in the world of digital marketing
• Highly creative with excellent analytical abilities
• Outstanding communication and interpersonal skills
• Must be a team player, a lateral thinker & able to work well under pressure
• High proficiency in Excel and PowerPoint is a must
• Skills and experience in creative content writing
• Preferably with a retail or an advertising agency background servicing luxury and fashion brands
• Valid UAE Driving License