Blancpain

ABOUT THE BRAND

Over 275 years of tradition in motion: Founded in 1735 by Jehan-Jacques Blancpain, the watch brand that bears his name is the oldest in the world. Today, Blancpain is committed to the revival of mechanical watchmaking and to passing on exceptional expertise from one generation to the next through continuous investment in human resources, production facilities, and research.

This philosophy is both its strength and a reflection of the brand’s long-term vision — even if it runs counter to the prevailing trend of seeking immediate profit. From component creation to watch design, Blancpain stands out for its ability to develop exceptional movements. In fact, over the past eight years, the Manufacture has developed no fewer than 29 new calibres. Through its diverse models, Blancpain preserves its heritage of precision and elegance, while also embracing an innovative, and at times, provocative spirit.