Switzerland’s luxury watch, brand Jaquet Droz along with the Rivoli Group and senior representatives from Dubai Festivals and Retail Establishment (DFRE) unveiled an exclusive and one-of-a-kind version of the brand’s iconic Bird Repeater Falcon which was launched and showcased at the Jaquet Droz boutique in Dubai Mall. The launch event was as a part of the city’s largest shopping extravaganza, Dubai Shopping Festival (DSF), an initiative by Dubai Festivals and Retail Establishment (DFRE).
The falcon, the national symbol of the United Arb Emirates, was honored through the most exclusive and one-of-its kind model of the Bird Repeater that draws on 280 years of the Jaquet Droz’s of astonishment.
Christian Lattmann CEO of Jaquet Droz commented, “Jaquet Droz timepieces have always been inspired by nature, which is very great source of inspiration, for painting and engraving, as well as for our automata, which attempt to replicate the movements of nature. The millennia-old art of falconry, central element of the identity of the United Arab Emirates, also inspires us to realize this exceptional piece. We are very proud to present this unique piece Bird Repeater Falcon in Jaquet Droz boutique in Dubai Mall.”
Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment commented: “Jaquet Droz’s exclusive introduction not only celebrates an iconic brand’s remarkable new model, but also the UAE’s distinct heritage. It is the launch of brand exclusives like the Bird Repeater Falcon timepiece that makes the Dubai Shopping Festival so special, and we are grateful to our partners for making this event a must-see element of this year’s festival.”
In the foreground of the piece, a pair of falcons tends to two chicks in a red gold nest engraved and painted by hand. One bird bends down to deliver a beakful of food to its baby, while the other spreads its wings, revealing delicate nuances of color. A chick hatches from an egg inside the nest.
In the background Jaquet Droz depicts two falconers –father and son– in white djellaba robes. On the left of the onyx dial, a mother-of-pearl disk hovers over the dunes like a mirage, floating, evanescent. A painted oasis is barely perceptible, seemingly becoming more distant the closer one approaches, like a real-life mirage. The scene unfolds beneath a mother-of-pearl sky that illuminates the yellow gold sands. The delicate relief of the hand-engraved dunes is spotlighted by a polished finish.
This unusually complex automaton comes to life to the sound of an impressive Fine Watchmaking complication: the minute repeater. It can chime the hours, quarter-hours and minutes on demand via the cathedral gongs nestled inside the movement. Activated by a push-piece on the side, the movement is fitted with a wheel regulator so silent that it allows these precious falcons to be heard spreading their wings to the astonishment of the owner.