brand highlight
2022 - edition 1
9 Dec. 2023

Cartier celebrated period of Ramadan with an exclusive colourway from the Premiére de Cartier SS23 collection, first introduced in the 1980s, as an expression of the Maison's pioneering spirit and unparalleled craftsmanship.

Echoing the original Premiére de Cartier eyewear models in acetate, this new sunglass style has an elegant masculine shape with bold contours embellished with the signature Godron motif on the metal endpieces and with the C de Cartier emblem as an ornamental and functional element on the hinges.

The double C logo, engraved on the end tips, lends a further recognizable touch to the frame, elevating the vintage feel of the iconic all-black design enhanced with sleek platinum finishes and green lenses.

Featured in a dedicated visual campaign, the new Premiére de Cartier frame is exclusively available at AVANTI, Rivoli EyeZone and online on, click here.

The highlight of the launch event was the exclusive Cartier calligraphy pop-up hosted at AVANTI, offering patrons a unique opportunity to customize their eyewear cases with the timeless art form of calligraphy.