brand highlight
2022 - edition 1
20 Apr. 2021

When two transgenerational brand icons meet, it's a blast of colorful & lively memories uniting all generations together

The Lacoste.12.12 family gains a new member with the special-edition Lacoste.12.12 Polaroid watch, dedicated to the pioneering spirit of the two iconic brands and the power of shared experiences. Five crocodiles in the Polaroid colors, together with the brand's logo, detail the white dial, while a white silicone strap with Lacoste's signature petit piquét exture completes the design.

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In all white with a glossy silicone bezel, the focus of this three-hand timepiece is its striking face. Designed without indexes, it is decorated with five Lacoste crocodiles in the vivid Polaroid colors, stacked vertically above the brand's logo. The inimitable sporty aesthetic of Lacoste also shines through, courtesy of a white silicone strap with the brand's signature petit piquét exture

A celebration of togetherness, friendship, and creativity, the Lacoste.12.12 Polaroid serves as a reminder to seize each moment and create new memories every day.