brand highlight
2022 - edition 1
20 Feb. 2023

Rivoli Vision X REACH Pop-Up Experience.

World Sight Day is an international day of awareness, held on the second Thursday of every October to focus attention on the global issue of eye health. With the theme ‘Love Your Eyes’ for the year 2022, Rivoli Vision conducted an eye screening initiative in conjunction with REACH to help contribute to a world with healthier eyes.

Radio 1 and Emarat FM's radio jockeys (RJ) were present at the venue to interview Subbaiah A.P, Group Director of Rivoli Vision - “We are delighted to be celebrating one year of partnership with The REACH Campaign on this important day. We want to help people ‘love their eyes’ through our free vision screenings and are committed to our providing quality eye care. It’s a privilege to work with REACH and support its dedication to eradicating river blindness.”

Mall patrons also had a chance to interact with the vibrant RJ's, who gave them the opportunity to win Rivoli Vision gift vouchers worth AED 5,000.

Rivoli Group & The REACH Campaign, an awareness and fundraising initiative which is aimed at ending two neglected tropical diseases (NTDs), river blindness and lymphatic filariasis, partnered in 2021. Both divisions of the Rivoli Group – Watches & Vision Care  continues to help raise funds through special initiatives across our stores, which included matching the AED 2 contribution on every purchase made by a customer.